Enterprise conversation infrastructure.
Rubic Solution is an enterprise conversation infrastructure company. We operate cloud telephony, messaging and AI-led workflows for banks, NBFCs and regulated enterprises across India — running the full stack from carrier connectivity to the record written into your core systems.
Regulated industries, principally.
Banks, NBFCs and fintechs account for the majority of our deployments — gold loans, micro-lending, home finance and securities. Alongside them, B2B enterprises, consumer businesses and education institutions, where the same operational problems appear in different vocabulary.
Technology partner
- Voxket.ai
Rubic uses Voxket models for the AI layer, running on India-hosted infrastructure. We operate the telephony, orchestration, compliance and integration layers and contract with clients directly as the accountable party. Voxket is named as a sub-processor in every data processing addendum.
One stack across every enterprise touchpoint
Every enterprise runs on a set of communication touchpoints — the call that comes in, the WhatsApp message that goes out, the enquiry on the website, the email of record, the notification inside the app. Rubic operates all of them as one stack. At the infrastructure layer that means carrier connectivity, virtual numbers, routing, IVR, dialer, WhatsApp messaging and conversation analytics, with your teams handling the conversations themselves — which is what we have delivered to banks and NBFCs since 2017. At the agentic layer, AI agents work on those same touchpoints: answering the call, sending the message, reading the document, following up on what is outstanding, and writing a structured outcome back into your systems. Same numbers, same routing, same integrations. Enterprises deploy one, the other, or both, and can move between them without rebuilding anything.
Infrastructure and agentic execution at a glance
| Touchpoint | Infrastructure layer | Agentic layer |
|---|---|---|
| Call | Routing, virtual numbers, IVR, dialer, recording | Voice agent handles the conversation |
| Business messaging, templates, delivery analytics | Agent responds, collects documents, confirms receipt | |
| Website | With Client | Voice or chat agent qualifies and acts on-site |
| Delivery and trail | Agent sends confirmations, statements and escalations | |
| App | With Client | In-session prompts, collection and verification |
| Documents | With Client | Read, extracted, validated, exceptions queued |
| Across all | Recording, analytics, Auto QA, reporting | Workflow state, cross-channel handoff, write-back |
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